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Welcome to GadgetGals.com
Since
the early 1990's, nearly a dozen Gadget Gals have contributed a prolific flow
of consumer electronics and computing product reviews, plus
commentary on travel, entertainment, books, and leisure activities targeted
at women. Gadget Gals are the ultimate consumers, the early
adopters, and the first to embrace gender-friendly products and
ideas.
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According
data published by the Consumer Electronics Association in 2004:
v Women are involved in 89 percent of
all consumer electronics purchase decisions.
v Women spent $55 billion of the $96
billion spent on electronics gear in 2003.
v 48 percent of women age 18-34 own a
digital camera.
v 40% of Radio Shack's customers
are female compared to 20% seven years ago.
v 30% of women consider themselves
early adopters. |
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Gadget
Gals content now appears in a variety of publications and
broadcast medium, with a growing number of articles targeted at
women’s interest media. Our analysts and reviewers also
deliver presentations at technology industry conferences and
events of interest to women.
Gadget Gals reviews and commentary are available
for reprint or rebroadcast on a subscription basis. If you
are a media outlet subscriber, please
login. If you are
interested in receiving reviews by email, please click on
contact us.
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